Adapy’s Adherence Policy (AAP)

Introduction Adapy’s Adherence Policy (AAP) is a formal set of guidelines established by Adapy, Inc. This policy outlines the Minimum Advertised Price (MAP) requirements and encompasses various marketing and pricing regulations that our partners, including retailers and contractors, must adhere to. Adapy reserves the right to modify the AAP as necessary, and any changes will be communicated to our partners in a timely manner.

Minimum Advertised Price (MAP) Requirements

1. MAP Definition: The MAP is the lowest price at which Adapy products can be advertised. This price is set to maintain brand value and market stability.
2. MAP Application: The MAP applies to all advertisements of Adapy products in any and all media, including but not limited to online advertisements, flyers, posters, coupons, mailers, inserts, newspapers, magazines, catalogs, television, radio, and public signage.
3. Pricing Display: The MAP must be clearly displayed and unambiguous. It should not be obscured or altered in any manner that could mislead customers.
4. Bundling: When Adapy products are sold as part of a bundle, the aggregated price must adhere to the MAP of each individual product.

Marketing Guidelines

1. Brand Representation: Marketing materials must represent the Adapy brand in a professional and accurate manner, upholding the integrity and values of the company.
2. Promotional Activities: All promotions involving Adapy products must be consistent with the brand image and cannot devalue the product.
3. Online Sales Platforms: Products must be advertised and sold on reputable platforms that align with Adapy’s brand image and values.

Compliance and Violations

1. Monitoring Compliance: Adapy will monitor compliance with the AAP through various means, including market research and partner audits.
2. Violations: Violations of the AAP may result in sanctions, including but not limited to suspension of supply, termination of contracts, and legal action.
3. Reporting Non-Compliance: Partners are encouraged to report any suspected non-compliance by other retailers or contractors.

Revision and Notice

1. Policy Changes: Adapy reserves the right to modify the AAP at any time. Changes will reflect market conditions, Adapy’s strategic goals, or other relevant factors.
2. Notification of Changes: Adapy will provide notice of any changes to the AAP to all affected parties through official communication channels.

Conclusion Adapy’s Adherence Policy is designed to ensure fair competition, maintain brand integrity, and uphold the value of our products in the market. Compliance with the AAP is mandatory for all Adapy partners and is essential for a successful and mutually beneficial relationship.